The tribe of Nike

30 Nov

When a brand becomes an icon and its buyers turn into a tribe.
Nike, is such a tribe. Here is the Nike tribe in Barcelona. If you are curious who is behind the design of Nike Air Max, here you go meet Tinker Hatfield.  Did you noticed the French subtitles? Yeah, Nike tribe in France. Here is your Nike Air Max commercial. another one, you watch this while I am going to get myself original Air Max from the store.

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